Category Archives: Solutions

Interactive Videos Boost Sales: 8 simple ways you should definitely know

Video increases purchase intent by 97%! Wow, that’s excellent. You have witnessed exponential growth of videos as a medium of choice by people seeking information, quick knowledge and much more. And, when it becomes interactive and personalized, it increases the viewer’s attention and engagement manifold.

Personalized Interactive video is the next big future trend for improved demand generation & sales enablement.

Exaltive hosted an insightful webinar on “8 Ways to Drive Sales with Personalized Video Marketing” on Thursday, December 17, 2015. Attendees gained insights on how to leverage the power of Personalized Interactive Video for telling your product story uniquely. Also, the new ways to enhance customer engagement, improve conversions and boost sales.


Key Takeaways:

  • Sales and Marketing challenges in the digital marketplace
  • Power of Interactivity-Personalization-Customization-Analytics (IPCA) to drive sales
    • Interactivity- The power of choice
    • Personalization- Relevant experience
    • Customization- Exclusively for you
    • Analytics- Meaningful insights
  • 5 Easy steps for winning customers

Thank you for the great response to this special webinar!

You can view the presentation and the webinar video here

The Significance of Personalized Video for Employee Engagement

Employee engagement is as important as production or development section of any organization. Employee engagement plays a crucial role in the behavior and output derived from an employee. Be it motivation or performance to be an all-star employee of the month, employee engagement is one of the contributing factors towards these returns.

As we progress with the digital age, there are new tools and automating processes to simplify employee engagement. Video personalization is easy to implement and the returns multiply positively, furthermore, analytics, which play a vital role in yielding statistics, can be easily implemented in video personalization for mapping employee progress.

Exaltive hosted a live webinar “Personalized Video for HR – The Future of Employee Engagement” on November 19th, 2015. Attendees gained insights on the importance of implementing Personalized Interactive HR Videos for employee engagement.


Key Takeaways:

  • Why Personalization Matters in the Digital World?
  • What is Video Personalization in HR?
  • How Video Analytics can tell you more about what employee see and react to?
  • Walkthrough of interesting use cases: Employee Onboarding, Training and Benefits
  • 5 Easy Steps for Personalization of HR Video

For those who missed the webinar session, you can view its recording and gain access to the webinar PPT and the questionnaire as well, click here

Interactive Video Tutorials

The key to winning user adoption is the transition of a new user from a curious spectator to an active participant.
This means helping the user answer two questions:

  • How do I use this?
  • What can I do with it?

Creating effective tutorials can address both questions by easing the user into the software and helping them to get comfortable while completing simple exercises that are indicative of the practical use cases for your application. Read More

Video Guided Workflow – a new approach to user adoption

The Exaltive team is very excited to introduce a new technology and use case for interactive video; we call it “Video Guided Workflow.” Read More